Websites, Books, and Documentaries about Plastic Pollution: Curating a Consumer-Friendly Library of Resources   If someone wants to learn about plastic pollution today, they don’t lack information. A quick search delivers thousands of articles, videos, reports and opinions in seconds. The real challenge is knowing where to start. Too much information, without guidance, can be…

A Story of Inspiration for collective action: From One Strike to Millions  When Greta first skipped school to sit outside the Swedish Parliament, few paid attention. But her persistence sparked conversations at dinner tables, classrooms, and city halls. Soon, thousands of students across Europe joined her—then millions around the world. In 2019, the Global Climate Strike became one of the largest coordinated protests in human history.  This is the power of collective action: one voice becomes a chorus, and a chorus becomes a force that can’t be ignored. Plastic-free challenges, community campaigns, and citizen-driven projects work the same way. They start small, they grow steadily, and then they shift the conversation entirely.   Back to the future, every major…

How Consumers Can Get Involved in School or Community Efforts: Building Local Connections for Action  Big shifts toward sustainability don’t always start in Brussels boardrooms or corporate headquarters. Very often, they begin much closer to home—in our schools, neighbourhoods, and community centres, which is much affordable even. Local initiatives are where ideas take root, habits form, and young people learn by example. When consumers engage with these community-level projects, they don’t just reduce waste or cut emissions—they help build a culture of responsibility that grows stronger with each generation.    Why Local Matters …

Engaging Schools and Youth Organisations. Tools for Parents and Teachers Children and young people are often…

Good Business, Better World: Encouraging Responsible Practices    Consumers today are surrounded by sustainability claims—eco-labels, green packaging, and promises of responsibility. Some are genuine, others less so. The challenge is telling the difference between marketing and meaningful action. Yet beyond the noise, there are businesses across Europe and beyond that are truly rethinking how they operate. Supporting them is more than a shopping choice: it’s a way to encourage a shift in the entire marketplace toward healthier, fairer, and…

From Shoppers to Advocates: How Consumers Can Influence Brands to Rethink Packaging   Europe prides itself on being a leader in sustainability but walk into any supermarket or online order pickup point and the reality is different: shelves groaning with overwrapped goods, single-use plastic trays for food that could be sold loose, boxes padded with absurd layers of bubble wrap and filler.…

Engaging and empowering consumers: Tips on environmental storytelling for spreading awareness within communities Do you know…

The pros and cons of biodegradable plastics: Educating consumers on their limitations and benefits. Biodegradable plastics…

Sustainable packaging alternatives: Highlighting the pros and cons of materials like glass, metal, compostable, and biodegradable…

How NGOs Can Build Awareness That Truly Works: Structuring Messages for Real Impact  It’s not that…

It is not rocket science. We used to have it: Supporting Reusable Packaging   Single-use packaging…